Elchim

Raise your hand if at least once in your life you have not come across an Elchim hair dryer in a beauty salon or at home. That of Elchim is in fact the story of the professional made in Italy hairdryer and the story of two resourceful brothers, who at the end of the World War II, emigrated from Vicenza to Milan, true pioneers in our industry. It was in 1945 that Riccardo Chiminello, Elchim’s creative and technological mind, and his sister Egle, commercial and marketing soul, founded the brand and opened their first offices in Via Larga, just behind the famous Piazza Duomo. From that moment Elchim has been seen its presence growing in the field of the first household appliances and then in the professional field, having embarked on Riccardo a path of close collaboration with some prominent representatives of the Milan hairdressing industry, who had provided the right advice to the entrepreneur from Vicenza. An intuition and listening to the hairdresser who led Riccardo to create the first hairdryer with the name “professional”, specifically designed and built for professional hairdressers and which in 75 years of history has conquered generations of hairdressers in many Countries.